The international network of fitness clubs Crocus Fitness is entering a new stage of development with the launch of an updated concept. The brand now represents not only premium clubs with ultra-modern equipment and signature training programs, but also full-fledged family spaces where sport and leisure bring generations together.
The network continues to expand, with new clubs becoming major sports facilities in their regions. By the end of 2025 alone, Crocus Fitness will unveil three high-profile openings: the network’s first Signature Lux–level club, Crocus Fitness Kutuzovsky, the premium Navka Arena, and SKA Arena in Saint Petersburg. In addition, new openings are planned in Georgia and other countries.
Each Crocus Fitness club is designed as a space for the whole family. The clubs actively develop children’s sections, sports programs for teenagers, and other leisure activities. Parents can train under the guidance of champion-level coaching teams while their children attend classes in specialized studios. This approach fosters a unique culture — a healthy and active lifestyle as a family tradition, and sport as a modern norm of life.
“We strive to ensure that every Crocus Fitness project becomes a place people come to not only for results but also for emotions — which are just as important for effective training as physical effort. Each of our clubs becomes a space for communication, inspiration, and a healthy lifestyle, where every member of the family feels comfortable — from the youngest sports enthusiasts to professional athletes,” says Emin Agalarov, founder of the Crocus Fitness network.
The network continues to expand, with new clubs becoming major sports facilities in their regions. By the end of 2025 alone, Crocus Fitness will unveil three high-profile openings: the network’s first Signature Lux–level club, Crocus Fitness Kutuzovsky, the premium Navka Arena, and SKA Arena in Saint Petersburg. In addition, new openings are planned in Georgia and other countries.
Each Crocus Fitness club is designed as a space for the whole family. The clubs actively develop children’s sections, sports programs for teenagers, and other leisure activities. Parents can train under the guidance of champion-level coaching teams while their children attend classes in specialized studios. This approach fosters a unique culture — a healthy and active lifestyle as a family tradition, and sport as a modern norm of life.
“We strive to ensure that every Crocus Fitness project becomes a place people come to not only for results but also for emotions — which are just as important for effective training as physical effort. Each of our clubs becomes a space for communication, inspiration, and a healthy lifestyle, where every member of the family feels comfortable — from the youngest sports enthusiasts to professional athletes,” says Emin Agalarov, founder of the Crocus Fitness network.